Amazon grows in the fast food business
Amazon is adding 1,000 cities to its express grocery delivery service, competing with Walmart and Instacart and offering fresher groceries.
Photo of Bryan Angelo in Unsplash
Amazon announced this Wednesday the expansion of its same-day grocery delivery service to 1,000 cities and towns across the United States, adding thousands of perishable items to its catalog. The company plans to reach 2,300 new service areas by the end of 2025, solidifying its position against competitors like Instacart and Walmart+.
More than fruits and vegetables
The service will include items from the produce, dairy, meat, fish, bakery, and frozen food sections, as well as household products, electronics, clothing, and more. Amazon Prime members will receive free access with a minimum order of $25, while non-members will pay a $12.99 delivery fee.
More than 150 million Americans spent $1T4T100 billion in 2024 on groceries and household items on Amazon, not counting Whole Foods or Amazon Fresh.
“Milk and electronics”
Doug Herrington, CEO of Amazon Stores, said they're looking for quick purchases: "Milk with electronics, fruit with books, or pizza with tools, all in one cart and within hours at home."
In cities where it's already available, the popularity has been such that strawberries have surpassed AirPods in the top five best-selling products, Amazon revealed. New cities with access to the service include Raleigh, North Carolina; Milwaukee; Tampa, Florida; and Columbus, Ohio.
This service differs from deliveries from Amazon Fresh, Whole Foods Market, and local suppliers. To keep products fresh, Amazon uses insulated bags and temperature monitoring systems throughout the delivery process.
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